President Barack Obama's use of civil religion

The President has been using civil religion as a way to appeal to voters and to citizens. The biggest example of this is at the early stages of the health care debate, h called on religious leaders to support his plan. I believe that he is a smart politician, but he might offend a part of our population. When a politician tries to win an election, he must look like a religious person, I am not saying that they are not, but perhaps I assume that not all of them tell the truth and just want to win. DO you think politicians try to appeal to the public?